10 min
How to use product lifecycles to set winning pricing strategies
Purchasing
Pricing data helps you manage products effectively. We offer a clear overview of competitors and your historical data, giving you the insights needed for negotiations with suppliers.
Advanced product management
Purchase the right products
Access to your competitors' stock levels, prices, delivery costs, and market reach gives you the data needed to make smarter purchasing decisions, increase conversion rates, reduce dead stock, and improve margins. This pricing data lets you spot trends and be fully prepared for supplier conversations.
Advanced product management
Identify your dead stock
Unsold inventory turning into dead stock is a major issue, often leading to heavily discounted outlet sales. Deadstock takes up valuable storage space and hurts profit margins. PriceShape helps you automatically identify slow-moving products to take action before it’s too late.
Case study
Intersport Denmark
"Before, we priced our products by manually checking our competitors. With PriceShape, we not only automatically find competitor prices but also spot new trends, helping us identify the products our customers want most. Without PriceShape, we'd need to hire at least 3-4 more full-time employees to keep up"
Product performance
Negotiations using market data
You can negotiate better with suppliers with insights into market dynamics, performance metrics, and price history. Precise data on competitors' offerings, stock status, and daily pricing helps you adjust prices strategically, aiming for competitive positioning and maximizing profitability in purchasing decisions.
Competitor monitoring
Price history data
With historical data, you can easily plan seasonal offers. Review past market prices to prepare for future campaigns like Black Friday. See when competitors changed prices and by how much. Get insights on competitors' stock status and pricing to adjust your price strategy accordingly.
Competitive prices
With advanced product management, you gain a clearer, data-driven view of your products, empowering you to apply dynamic pricing more effectively. This deeper understanding enables real-time price adjustments that maximize profit and keep you competitive, as you make informed decisions based on demand, supply, inventory status, and competitor activity.
Product management software for your whole team
PriceShape’s software allows different team members to track the data most relevant to their roles within the same platform.
Marketing can ensure bidding on the right Google Ads Campaigns based on pricing data for marketing optimization, while the purchasing team focuses on stock levels and supplier pricing. Meanwhile, sales teams track product performance and sales volumes. Each department benefits from customized dashboards and reports, ensuring they only see the necessary insights.
This tailored approach makes collaboration easier, allowing your entire team to work more efficiently. It also ensures that the company is all aligned and making important decisions based on the same relevant market data.
Product management for large inventories
With PriceShape, managing extensive product catalogs is quick and easy. Whether you have over 2,000 products or just a few hundred, our platform supports product portfolio management, giving you a complete overview with little to no manual effort.
You can easily track stock status, delivery costs, and pricing details, all from one intuitive dashboard. We’ve focused on user experience (UX), ensuring that even with a large inventory, PriceShape remains simple and efficient. Our tool helps streamline your product management processes, keeping you organized and informed with minimal effort.
Research for new products
Before launching new products, thorough market research is key to understanding your targeted market. PriceShape can be helpful in this process, allowing you to gather insights on competitor pricing, existing products, and market trends.
You can ensure your new product enters at the right price point by analyzing pricing data and identifying how similar products are positioned in the market.
With PriceShape, you can easily do competitor price monitoring and gain a comprehensive view of the available products, helping you make informed decisions about pricing and positioning before the launch. This strategic approach ensures that your product has the best chance of success.
The onboarding process at Priceshape
At PriceShape, we’re committed to your success. Our onboarding process ensures you get the most value from the platform, with a dedicated customer success manager to guide you every step of the way.
1 - Strategic meeting: We will understand your goals, pricing approach, and key competitors.
2 - Technical meeting: Master the platform, set up strategies, and become a super-user. We guide you through reports, dashboards, filters, and ensure you're confident using the platform.
3 - Best practice meeting: Get answers, tips, and optimize your workflow. This session ensures you maximize your results with personalized strategies and expert insights.
4 - Growth meeting: Revisit goals, assess progress, and plan for continuous growth. We evaluate what’s working, address challenges, and refine strategies for long-term success.
With this process, we aim to build a strong partnership and help your business thrive with PriceShape.
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Quality data you can rely on
At PriceShape, we prioritize the quality and accuracy of our data. Our advanced web scrapers scan the market daily to ensure you’re always up to date with the latest insights on competitor pricing, stock status, and delivery costs.
Our product management software is also designed to find new competitor matches at least once daily, meaning your account will accumulate more valuable matches over time. This ensures that your decisions are always based on up-to-date information, allowing you to stay ahead of the competition and adjust your pricing strategies accordingly. With PriceShape, you can trust that the data driving your product management is precise and relevant.
We help you grow your business
As your business expands, so does PriceShape’s capacity. There are no limits - you can quickly scale up to managing pricing strategies across the amount of wished markets with as many products as your assortment holds.
Our platform adapts to your needs, ensuring that no matter the size of your business, PriceShape supports your growth every step. Are you interested to see how PriceShape works? Then, start your free trial and test with your products.
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