Privacy Policy

Priceshape wants you to keep your privacy and have therefore set a policy that assures that this is kept, read it here.


When you visit our website, information about you is collected, which is used to customize and improve our content and to increase the value of the ads displayed on the page. If you do not want this information to be collected, you should delete your cookies (see instructions) and abstain from further use of this website. Below, we have written more in detail about, what information is collected, its purpose, and which third parties have access to it.



The website uses “cookies”, which is a text file that is stored on your computer, mobile, or similarly for the purpose of recognizing it, remembering settings, performing statistics, and targeting ads. Cookies cannot contain malicious code such as viruses.

It is possible to delete or block cookies. See instructions here.

If you delete or block cookies, ads may become less relevant to you and appear more frequently. You can also risk that the website does not work optimally and that there is content that you can not access.


The website contains cookies from third parties, which vary in its content but include:
  • Google Analytics
  • Google Tag Manager
  • Intercom
  • Facebook
  • Internal control
  • LinkedIn

Personal information


Personal information is all kinds of information that, to some extent, can be attributed to you. When you use our website, we collect and process some information. It happens e.g., by usual access to content if you sign up for our newsletter, participate in contests or surveys, register as a user or subscriber, or use services or make purchases through the website.

We typically collect and process the following types of information: a unique ID and technical information about your computer, tablet, or mobile phone, your IP number, geographical location, and which pages you click on (interests). To the extent that you yourself give explicit consent to this and enter the information yourself, the following are also processed: name, telephone number, e-mail, address, and payment information. This will typically be in connection with creating a login or purchasing.



We have taken technical and organizational measures against your information gets accidentally or illegally deleted, published, lost, degraded, or come to the knowledge of unauthorized persons, misused, or otherwise treated in violation of the law.



The information is used to identify you as a user and show you the ads that are most likely to be relevant to you, to register your purchases and payments, as well as to be able to provide the services you have requested, such as submitting to the newsletter, email marketing & Sales outreach. Besides, we use the information to optimize our services and content.


Period of storage

The information is stored for the period permitted by law, and we delete it when it is no longer needed. The period depends on the nature of the information and the background for storage. It is, therefore, impossible to specify a general time frame for when information is deleted.


Disclosure of information

Data about your use of the website, which ads you receive and possibly enter, geographical location, gender, age segment, etc., is passed on to third parties to the extent that this information is known. You can see which third parties are involved in the section “Cookies” above. The information is used to target advertising.

We also use several third parties for the storage and processing of data. These third parties only process the information on our behalf and must not withhold it for their own purposes.

Disclosure of personal information, such as name, e-mail, and more, will only happen if you give your consent. We only use data processors in the EU or in countries that can provide your information and for possible protection.


Limited use requirements

PriceShape use and transfer to any other app of information received from Google APIs will adhere
to Google API Services User Data Policy
data-policy, including the Limited Use requirements.


Insights and complaints

You have the right to be informed of the personal data we process about you. You can also object to the use of information at any time or revoke this consent for information about you to be processed. If the information processed about you is incorrect, you have the right to have it corrected or deleted. Inquiries about this can be made to If you want to complain about our processing of your personal data, you also have the opportunity to contact the Danish Data Protection Agency.


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