Intelligent & dynamic pricing

Track the performance

Integrating Google Analytics with PriceShape allows you to view your product performance in one place. You can collect relevant data and act on key metrics such as profit, revenue, conversions, visitors, and sales.

Choose the right pricing strategy when using dynamic pricing

Dynamic pricing offers a range of strategies that can be tailored to fit your products and business model. The key is to choose the approach that aligns with your goals and market position. If your company doesn’t yet have a clear pricing strategy, asking the right questions is a great place to start:

• Which competitors do you want to see?
• What is your minimum acceptable profit margin?
• What price positioning do you want to achieve—lowest, middle, or premium
• Should you ignore competitors that are out of stock?

By answering these questions, you can build a pricing strategy that will help you use dynamic pricing. PriceShape provides the best dynamic pricing software to help you implement your strategy correctly.

Increase profit with intelligent pricing.

With PriceShape, you can do more than just lower prices to stay competitive—you can also increase profits by raising prices where you’re already the cheapest in the market.

If your product is 10% cheaper than the second cheapest competitor, why not adjust your price to be just 1% cheaper? This small change can significantly boost your margins while keeping you competitively priced.

Our intelligent pricing tool helps you identify these marketing optimization opportunities to raise prices strategically, allowing you to maximize profitability without giving up your market position.

Select the competitors you want to match

With PriceShape’s dynamic pricing tool, you can strategically match or undercut the prices of specific competitors. By targeting key competitors, you can position your business more effectively, ensuring you remain competitive where it matters most. The dynamic pricing software automates this process for you

PriceShape can give you an overview of your competitor price monitoring, so you have the exact overview you need instead of several irrelevant competitors.

This level of precision ensures that your pricing strategy keeps you competitive and aligns with your business goals and profit margins.

The onboarding process at Priceshape

At PriceShape, we’re committed to your success. Our onboarding process ensures you get the most value from the platform, with a dedicated customer success manager to guide you every step of the way.

1 - Strategic meeting: We will understand your goals, pricing approach, and key competitors.

2 - Technical meeting: Master the platform, set up strategies, and become a super-user. We guide you through reports, dashboards, filters, and ensure you're confident using the platform.

3 - Best practice meeting: Get answers, tips, and optimize your workflow. This session ensures you maximize your results with personalized strategies and expert insights.

4 - Growth meeting: Revisit goals, assess progress, and plan for continuous growth. We evaluate what’s working, address challenges, and refine strategies for long-term success.

With this process, we aim to build a strong partnership and help your business thrive with PriceShape.

Automated pricing in marketing and branding

Automated pricing plays a crucial role in creating your brand perception. As a retailer, your pricing strategy isn’t just about being the cheapest on the market—it’s about aligning your prices with the value your brand offers. You may provide superior customer service, faster delivery, or a better shopping experience. This added value can justify positioning yourself differently in the market.

With PriceShape, you can strategically price your products in line with your brand image. Instead of always competing to be the cheapest, you can use our platform to set your prices as the 3rd or 4th lowest in the market. This allows you to maintain profit margins while still standing out for the service and experience you provide.

Automated reporting with performance analytics

With a report in your inbox every morning, you can analyze trends and make fast decisions regarding your products and their dynamic pricing using advanced pricing analytics. The reports will also be used as a valid foundation for pointing out the direction of your brand and price position to win the market.

Whether you want to track stock status, price changes, competitor pricing, or other key product performance metrics, you completely control what information you receive. This helps your team stay focused on the most relevant data, saving precious work time and reducing workload.